Instagram is Winning Work

It’s time to get up to speed with social media!

Instagram is fast becoming the preferred avenue for social media marketing!

Having a presence on social media can give your business a “larger than life” appearance & also gives potential clients a more personal look into the day to day running of your business!

We find that regular picture/video updates on Instagram is a great way to connect with potential clients & show off the quality of your workmanship & the pride you take in each project.

The great thing about Instagram is that the content doesn’t have to be professional quality – iPhone shots & videos are perfectly acceptable & actually give a more personal & relatable feel to your business.

7 Marketing Tips to Help Grow Your Brand on Instagram

Take advantage of free Instagram tools
Eg. You can add a visible call-to-action button on your profile allowing users to email, call, or text the business. Another tool provided by Instagram is access to analytics, allowing business owners to see how their campaigns are performing in real time.
Cross promote Instagram posts
Share your Instagram posts to other social platforms!
Don’t overwhelm your audience
It is advised to post less, but in a regular manner!
Interact with followers
On Instagram, like on any social network, your business needs to communicate like a person and not like a cold, distant business and be able to entertain and inform audiences at the same time.
Create an interactive hashtag
This is a very simple yet highly effective strategy. Creating a hashtag that clients can use makes them feel a part of your business & on the flip side, it gives you publicity for free.
Use creativity to connect with your audience
Being creative with your images is a great way to connect with your followers – it’s much more effective than posts that look like straight up advertisements.

Insta Marketing Guide
Check out this handy Instagram markering guide by Buffer!

We Love Seeing Your Work

Every day the team here at TAG jump on to Instagram to check out what our members are up to – we love seeing progress & completion shots of the jobs you’ve been working on & particularly love job site walk through videos. It’s always incredible to see the process of a job transforming into that final glossy finished product!

Building a Community

We have already connected with a number of our members & suppliers on Instagram & we have stumbled across a thriving community! So many of our members/suppliers follow each other on Instagram & like/comment on each others posts – the support & encouragement is fantastic to see & really sets the building industry apart!