Stunning bespoke kitchen done by TAG supplier Willoughby and Fahy
You’ve probably seen it already. Clients asking for “custom cabinets,” “architectural joinery,” or “unique built-ins” more often than off-the-shelf joinery. For many builders, bespoke joinery can seem like a risk, with more client changes, longer lead times, and greater coordination. But when managed correctly, it can become one of your strongest differentiators, helping boost profit, reputation, and referral rates.
Why clients and builders are leaning bespoke
Perceived value and premium finish
Clients see bespoke joinery as a mark of quality, something unique to their home and not mass-produced. That prestige often justifies a higher budget. For builders, that means healthier margins if the scope is managed well rather than competing on price.
Design cohesion and integration
When an architect or interior designer has a vision for floating vanities, integrated storage, or seamless cabinetry, bespoke joinery gives you control. You avoid forcing stock units into awkward spaces, which saves on-site time and reduces rework.
Reputation and referrals
Builders known for immaculate joinery often gain more high-end referrals. That one standout staircase or kitchen becomes your best marketing asset. Quality joinery gives your projects a visual signature that clients remember.
Fewer defects and callbacks
Stock joinery can lead to damage, fit issues, or client dissatisfaction. With bespoke solutions, you control the quality, materials, and tolerances. This reduces callbacks, waste, and warranty headaches.
Real concerns you may have
We understand going bespoke can seem like a risk, so we’ve put together 4 valid concerns builders just like you have when going bespoke and a tip on how to manage them.
Architectural Luxury: A Contemporary Residence in Eaglemont – Willoughby and Fahy
| Concern | How to manage it |
|---|---|
| Longer lead times | Partner early with a joiner who can provide shop drawings quickly, lock in finishes, and plan around your schedule. |
| Client changes mid-stream | Establish change windows and charge for variations after client sign-off. Keep everything documented. |
| Cost blowouts | Include allowances and contingencies for finishes or hardware upgrades. Communicate openly about options and pricing. |
| Coordination issues | Use 3D or CAD drawings to plan around plumbing, electrical, and structure before production begins. |
Codes to consider and tips to tighten up your timings
Building code considerations in Victoria
In Victoria and across Australia, joinery must meet minimum standards under the National Construction Code (NCC). Builders should also consider:
- AS/NZS 4386 for domestic kitchen assemblies.
- AS/NZS 1859 for moisture-resistant substrates in wet areas.
- AS/NZS 4666 for glass in joinery or feature panels.
- Clear documentation of warranties and materials to protect both builder and client.
- Early collaboration with a certified joiner ensures compliance, particularly for fire safety, moisture, and durability.
Making bespoke easier on your schedule
- Engage your joiner during design or early quoting stages.
- Use client mood boards or renders to lock in design choices early.
- Standardise internal components such as runners or hinges to streamline production.
- Build a small time buffer for any adjustments.
- Set clear communication expectations with your joiner before site installation.
Partner spotlight: Willoughby & Fahy Joinery
Willoughby & Fahy is a Melbourne-based architectural joinery and design company that collaborates closely with builders and architects from concept to installation.
Their team is known for precision craftsmanship, design flexibility, and consistent delivery across residential and commercial projects.
Visit willoughbyandfahy.com.au to explore their portfolio and services.
Looking for a bespoke option on your next build or renovation?
Speak to the experts at Willoughby & Fahy Joinery.
Find more about them on the TAG Member Portal, and let Ary and the team know you’re a TAG member so you can access TAG pricing.
